Yum! Brands, owner of the KFC, Pizza Hut and Taco Bell branded fast food chains, is set this month to rollout expansion plans for Ukraine, a vast country of 46m consumers where 74 McDonald’s restaurants are among the group’s busiest globally with no competition yet from traditional rivals.
The US-based group is expected to launch its first KFC restaurant in
Ukraine on December 14. Three leading franchisees have been chosen to
expand the group’s presence in Ukraine and the nearby region.
