The latest tiff in the rocky love affair between investors and Cupid sent its shares down more than 57 per cent after the niche dating sites specialist was forced to respond to an article published in Ukraine.
The report by the Kyiv Post alleged Cupid is using its staff to tempt people to sign up in the country. It follows a BBC investigation into Cupid last month, which found surfers who created free profiles on some of its sites complaining that when they became paid-up members in order to reply to received responses they saw their would-be suitors tailing off.
