Kyivstar, Ukraine’s largest telecommunications operator, launched a platform that aggregates digital solutions for small and medium-sized enterprises, startups, and scaling companies, and aims to help businesses optimize sales and marketing processes by providing a centralized catalog of verified third-party solutions.
The initiative aligns with the operator’s broader transition from a traditional telecom provider to a diversified digital service provider. Kyivstar uses its capital to expand the company’s presence in healthcare, transportation, and IT services, moving beyond its core mobile and fixed-line business.
The service provides access to the Customer Relationship Management (CRM) systems – software for managing company interactions with current and potential customers, and a virtual Private Branch Exchange (PBX), which is cloud-based telephony that manages calls without physical hardware. Kyivstar plans to expand the marketplace with HR platforms, marketing services, educational solutions, and chatbot builders in future updates, the company added in a press release.
Kyivstar integrated several major platforms into its digital portfolio:
- In E-Health, the company acquired 100% of Tabletki.ua, a platform for ordering and purchasing medications, and the Helsi medical platform.
- Kyivstar has a 97% stake in the taxi and delivery service Uklon.
- The operator also has its own TV platform, Kyivstar TV, and a specialized IT firm, Kyivstar.Tech.
The company is also diversifying into the energy sector to bolster resilience against the ongoing energy crisis. Last month, Kyivstar received approval from Ukraine’s Anti-monopoly Committee (AMCU) to acquire six solar power plants in the Lviv region, with a total capacity exceeding 100 megawatts (MW).
As of early 2026, Kyivstar serves approximately 22.4 million mobile and 1.2 million fixed-line subscribers. The company provides services across a wide range of mobile and fixed technologies, including 4G, Big Data, cloud solutions, cybersecurity services, and digital television.
Kyivstar debuted on the Nasdaq Stock Market in August 2025, becoming the first Ukrainian company to list on a US stock exchange.