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You're reading: Digital Tonto: The changing game of strategy

The point was clear. Business is war, an ancient game with eternal truths and the essence of strategy is a methodical, time-tested approach. Superior planning, matched with flawless execution, is the key to domination of the competitive environment.

It sounds good, but we’ve long known that strategic planning has serious limitations. The notion of managers as generals, guiding action from high on the hill, is an outdated concept at best. While that doesn’t always register with us grownups, the often-maligned Millennials know it intuitively and a lot of that has to do with the games they play.

Look through the marketing materials of any business consultancy and you’re bound to eventually find some reference to the ancient game of chess. Whether it’s chess imagery such as a board or a collection of pieces, or the insertion of a term like “endgame” or “checkmate,” you can be sure it’s in there somewhere.

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