The unexpectedly large fine the European Commission has slapped on Google – 2.4 billion euros ($2.7 billion) – is evidence that the search giant’s relationship with European regulators is now a vicious circle of escalation. Google’s reluctance to give up any revenue from its fastest-growing ad format may lead to significant, unpredictable losses in its biggest market outside the U.S.
OP-ED
Leonid Bershidsky: Google is fighting a losing battle with the EU
A man rides a bike passed a Google sign and logo at the Googleplex in Menlo Park, California on Nov. 4, 2016.
