You're reading: VoxUkraine: Money can’t buy happiness, or can it?

Happiness and wellbeing are the new GDP. Lately, more and more politicians offer to include them into the assessment of how successful the country is. Ex-prime minister of the UK David Cameron said: “It’s time we admitted that there’s more to life than money and it’s time we focused not just on GDP but on GWB – general wellbeing.”

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